Be inspired by ‘Mag by Cora’

The retail chain Cora offers a wide assortment of food and non-food items at unbeatable prices. At the request of Cora, advert’HYPE has produced three B2C magazines since 2017. The goal was to highlight the values of the brand.  

They accepted our proposal to produce a house magazine in order to promote the values of the brand.  Since the end of 2017 therefore advert’HYPE has already produced three B2C magazines for them.

The perfectly styled photos in the magazines inspired consumers and provided more background information about the Cora range of products. This created a stronger involvement with brand among the consumers.

About Mag by Cora

Each magazine had 84 pages, out of which we created the content for 66 pages. In addition to the concept and the layout of the magazine, we also provided all the photos and the copy. Our copywriter held all the interviews, sat on the editorial committee of Cora and was thus able to glean all the information he needed in order to ensure the success of the magazine. The other pages were filled with advertisements.

The Cora magazine has a circulation of 75,000 copies in both French and Dutch and appears exclusively in the seven Belgian sales outlets .

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